Public social media policy

Where you can reach us, how you can contact us and acceptable conduct on social media

Purpose

We use social media to share information, engage with communities and promote council services and campaigns.

This policy sets out how we manage our public-facing social media accounts, how we interact with users, and what standards apply.

Council staff use social media in line with internal policies and professional standards.

Our accounts

Only accounts listed here should be treated as official council accounts:

Facebook

@northdevoncouncil

@Barnstaple Pannier Market

@Live Love Local

@North Devon Climate Action

@North Devon Foodfest

@North Devon Crematorium

Instagram

@northdevoncouncil

@barnstaplepanniermarket

@northdevonfoodfest

@northdevonclimateaction

@livelovelocalnorthdevon

Nextdoor

@northdevoncouncil 

LinkedIn 

@North Devon Council

Monitoring and response

Accounts are generally monitored Monday to Friday, 9am to 5pm, excluding bank and public holidays. 

We aim to respond to messages within one working day. Response times may vary depending on demand.

Social media must not be used to report emergencies.

Acceptable use 

We welcome respectful discussion and feedback.

We cannot:

  • discuss personal or confidential matters
  • provide updates on individual cases
  • process complaints, legal requests or service requests

Where appropriate, we will direct users to the correct contact channel.

We may remove, hide or report content that includes:

  • abusive, offensive or threatening language
  • hate speech, discrimination or harassment, including sexual harassment
  • personal attacks on staff, councillors or members of the public
  • misinformation, misleading or false information
  • obscene or inappropriate content, including images, emojis and links
  • unlawful or harmful content
  • spam or promotional content
  • personal information

Users who repeatedly breach this policy may be blocked or muted.

Escalation and safeguarding

Serious issues may be escalated to:

  • platform moderators
  • the police
  • safeguarding teams
  • legal representatives

We may retain records of harmful content as evidence.

Privacy and data protection

Social media is a public space. Users should not share sensitive or personal information.

All data is handled in line with data protection law and our Privacy Notice.

Political neutrality and pre-election period

We always remain politically neutral.

During the pre-election period, we will:

  • limit activity to factual information
  • avoid political content or debate
  • not engage with candidates or campaigns

Journalists, councillors and MPSs should contact: communications@northdevon.gov.uk

Our interactions and approach

  • We do not engage in party-political debate or promote political viewpoints.
  • We may remove comments that attempt to involve the council in political campaigning.
  • We will correct inaccurate information when appropriate and where resourcing allows.
  • We aim to maintain a polite, professional and impartial tone at all times.

Accessibility

We aim to make content accessible through plain English, captions, alt text and accessible design practices.

External content

Following, liking or sharing content does not constitute endorsement.

By tagging us or submitting content to our accounts, you give us permission to reuse or share it on our channels.

Do not submit content you do not have rights to use.

We may decline to share images or videos that contain:

  • identifiable children without consent
  • unsafe behaviour
  • copyrighted or commercial materials
  • political messaging

We sometimes work with partners, community groups or local businesses to promote campaigns or events.

Where posts are sponsored or part of a paid partnership, they will be clearly labelled.

We may share third-party content when relevant, but this does not imply endorsement.

Changes to this policy

We review this policy regularly.